Download our latest rate card in PDF format HERE

2017 RATES

  • Back Cover

    Color

    • 1x – $3448
    • 3x – $3113
    • 6x – $2767

    Black & White

    • 1x – $2431
    • 3x – $2277
    • 6x – $2032
  • Inside Cover

    Color

    • 1x – $2528
    • 3x – $2275
    • 6x – $2023

    Black & White

    • 1x – $1936
    • 3x – $1742
    • 6x – $1548
  • Two-Page Spread

    Color

    • 1x – $3025
    • 3x – $2722
    • 6x – $2420

    Black & White

    • 1x – $2420
    • 3x – $2178
    • 6x – $1936
  • Full Page

    Color

    • 1x – $1996
    • 3x – $1796
    • 6x – $1597

    Black & White

    • 1x – $1464
    • 3x – $1319
    • 6x – $1170
  • Double Truck

    Color

    • 1x – $1815
    • 3x – $1633
    • 6x – $1452

    Black & White

    • 1x – $1331
    • 3x – $1199
    • 6x – $1064
  • 2/3 Page

    Color

    • 1x – $1397
    • 3x – $1258
    • 6x – $1118

    Black & White

    • 1x – $997
    • 3x – $897
    • 6x – $798
  • 1/2 Page

    Color

    • 1x – $1030
    • 3x – $926
    • 6x – $825

    Black & White

    • 1x – $765
    • 3x – $686
    • 6x – $611
  • 1/3 Page

    Color

    • 1x – $731
    • 3x – $660
    • 6x – $586

    Black & White

    • 1x – $532
    • 3x – $478
    • 6x – $425
  • 1/4 Page

    Color

    • 1x – $564
    • 3x – $508
    • 6x – $453

    Black & White

    • 1x – $431
    • 3x – $388
    • 6x – $345
  • 1/3 Page Classifieds

    Black & White Only

    • 1x – $399
    • 3x – $358
    • 6x – $318

    Classified ads are $1.50 per word with a 20-word minimum charge. All Classified ads must be paid in advance.

  • 1/3 Page Classifieds

    Black & White Only

    • 1x – $199
    • 3x – $178
    • 6x – $159

    Classified ads are $1.50 per word with a 20-word minimum charge. All Classified ads must be paid in advance.

AD SIZES

  • Full Page w/o Bleed

    Page Trim:   8.125 x 10.875
    Live Area:  7.125 x 9.875

  • Full Page with Bleed

    Page Trim:  8.125 x 10.875
    Live Area:  7.125 x 9.875
    Page with Bleed 8.625 x 11.375
    (1/4 in. bleed on all four sides)

  • 2/3 Page

    4.687 x 9.875

  • 1/2 Page

    Horizontal – 7.125 x 4.875

    Vertical – 4.875 x 7.125

  • 1/3 Page

    Square – 4.687 x 4.687

    Vertical – 2.25 x 9.675

  • 1/4 Page

    Vertical – 3.5 x 4.875

  • 1/3 Page - Classifieds

    Vertical – 2.187 x 9.625

    Square – 4.562 x 4.625

  • 1/6 Page - Classifieds

    Vertical – 2.187 X 4.625

2017 ADVERTISING DEADLINES

  • #247 FEB/MAR

    • Ad Space – 1/10/17
    • Artwork – 1/17/17
    • On Sale – 1/30/17
  • #248 APRIL/MAY

    • Ad Space – 3/10/17
    • Artwork – 3/17/17
    • On Sale – 3/30/17
  • #249 JUNE/JULY

    • Ad Space – 5/12/17
    • Artwork – 5/19/17
    • On Sale – 5/30/17
  • #250 AUG/SEPT

    • Ad Space – 7/12/17
    • Artwork – 7/18/17
    • On Sale – 7/30/17
  • #251 OCT/NOV

    • Ad Space – 9/11/17
    • Artwork – 9/15/17
    • On Sale – 9/30/17
  • #252 DEC/JAN

    • Ad Space – 11/10/17
    • Artwork – 11/18/17
    • On Sale – 11/30/17
  • #253 FEB/MAR

    • Ad Space – 1/11/18
    • Artwork – 1/18/18
    • On Sale – 1/30/18

E-BLAST AND SOCIAL MEDIA ADVERTISING

Living Blues offers on a limited basis (one per month) an e-blast/social media post advertising opportunity. We can now blast your ad out to over 12000 blues fan e-mail addresses, plus post your ad on our Facebook page (93000 likes) and Twitter account (12000) for $300. These blasts are available only in conjunction with print advertising.

 

AD SUBMISSION

Ads may be submitted via e-mail or to our FTP site. If your file size is over 5MB, DO NOT SEND THE FILE VIA EMAIL. Please contact your ad rep or our production office for FTP instructions.

MATERIALS REQUIRED

Mechanical Requirements: All ads must be submitted in digital form. We can accept the following formats:

  • InDesign CS5.5: must include all linked graphics and fonts.
  • Photoshop CS5.1: tiff, eps, or jpeg. Layers must be flattened.
  • Illustrator CS5.1: must include all linked graphics, fonts must be converted to outlines, and transparencies should be flattened.
  • PDF: file should be distilled to press quality standards; fonts must be embedded. If you wish to distill your PDF to our press standards, we will be happy to supply pre-sets.
  • Please note: we cannot accept ads built in Microsoft Publisher or Microsoft Word.

 

Resolution: Living Blues is printed on glossy paper with a line screen of 150 lpi. Our minimum resolution requirement is 300 dpi.

Specifications: Living Blues is a 4-color glossy magazine. Ads are based on a trim size of 8.125” x 10.875”.

Color: Living Blues offers black and white or four-color (CMYK) ads. We cannot accept ads that include custom or PMS colors. Please make sure to convert all colors to their CMYK equivalent.

Living Blues cannot be held responsible for ads that do not meet our mechanical specifications. Ad content is checked for potential problems and PDF files are pre-flighted. If we discover a problem with your ad, you will be notified and given the opportunity to make corrections before the ad goes to press. We reserve the right to reject any advertising.

Ad Delivery: Ads may be submitted via Dropbox or by email. Please use Dropbox for large ad files. Please discuss with your ad representative which option would be best for you. Ad copy and camera-ready material is due in our offices by the dates specified in this rate card. We cannot be held responsible for advertising materials that arrive after the deadline.

Please contact Brett@LivingBlues.com for instructions

Position: Requested positioning of advertising, exclusive of inside and back covers, will be followed as closely as possible.

Terms and Conditions: Advertisers and agencies assume all liability for contents of published advertising, including text and/or illustrations. Advertisers and agencies assume all responsibility for any claim arising therefrom against the publication.

Agency Discount: Fifteen percent agency discount to recognized advertising agencies.

Payment: Advertisers will be billed upon publication. Payment is due upon receipt of invoice.

 

ADVERTISING REQUIREMENTS

Sizes: Ads must conform to sizes specified. Ads that do not meet these specifications will either be returned to advertiser or resized to fit, if possible.

Bleeds: Full page ads are the only ads that may include bleed. Ads that are intended to bleed require special attention. Please add 1/4” (.25″) bleed to the trim size on all sides.